Psst! Did you hear we are on the hunt for the fiercest women in our studios? Well, if you didn't, now you know! Our studios are evolving, the Work it Out brand is growing, and this means our community of inspiring women is growing too. We want to showcase all of the amazing women that come in and out of the studios day in and day out. You'll be seeing changes from us in the next few weeks, which will include a new website, as well as a new brand campaign. With all of these evolutions, it is time to spotlight the women that make Work it Out what it has grown to be - a lifestyle brand full of fitness, motivation, and badass women from all walks of life.

There are two ways we're looking to hear and work with you.

First off - we're going to be selecting three women to work with us for the next year as part of the WiO Circle. This is our new brand ambassador program designed to spotlight motivating WiO Women that have been a part of the brand, live and breath the WiO lifestyle, and want to be even more involved with us as true spokespeople. This will include being social media mavens for the brand, introducing new clients to the studio, and more. All you need to do is submit answers to the following five questions with a photo of yourself to

How has fitness shaped who you are today?

What, if anything, defines you as a woman?

What makes Work it Out different from other studios or gyms?

If you were a WiO class, what would you be and why?

What would you say to someone who wants to try Work it Out for the first time?


For simply taking the time to answer and submit your information, you'll receive 10% off your next WiO Package or Membership.

If you are selected you'll receive monthly perks including:

Complimentary classes per month (limited amount)

Option to bring a friend for free to 1-class each month

1-monthly personal training or nutrition session

30% off all apparel purchases

Opportunity to provide feedback on new class designs and brand projects


As a part of the WiO Circle you'll be able to work with our marketing and social media team, co-host events with us, host your own events at the studios, and much more. Additionally, you'll have an opportunity to share news with your network about the brand through social media and other media channels. In short, you'll be a killer fitness role model! Joining the WiO Circle will include an orientation program, as well as a commitment to regular brand presence in and out of the studios.

Now on to the second way we want to hear from you! We are looking for women in the Work it Out community that have a great personal story about how Work it Out shaped them into the woman that they are today? Not just physically, but also mentally. Share your story with us and you could be selected to be featured on our new website as an inspiring WiO Woman, part of the new campaign launching in mid-July. Stories could be anything from how you now have a reinvigorating or new positive relationship with fitness to how working out made you strong in your life. Share us at

You'll be hearing a lot more from us in the weeks to come. Stay on the look out for our new web site, more events, and other ways to engage with the Work it Out brand. It's been an amazing five years, and we got a lot more in store for everyone in the next year to come!